Empowerment in social marketing: systematic review and critical reflection

Authors

Tanja Kamin, University of Ljubljana
Krzysztof Kubacki, Plymouth Business School
Sara Atanasova, University of Ljubljana

ORCID

• Krzysztof Kubacki: 0000-0002-4002-5996

DOI

10.1080/0267257x.2022.2078864

Publication Date

2022-07-24

Publication Title

Journal of Marketing Management

Volume

38

ISSN

0267-257X

Embargo Period

9999-12-31

First Page

1104

Last Page

1136

Recommended Citation

Kamin, T., Kubacki, K., & Atanasova, S. (2022) 'Empowerment in social marketing: systematic review and critical reflection', Journal of Marketing Management, 38, pp. 1104-1136. Available at: 10.1080/0267257x.2022.2078864" >https://doi.org/10.1080/0267257x.2022.2078864