The effects of label design characteristics on perceptions of genetically modified food

Authors

E. Hellier
M. Tucker
L. Newbold
J. Edworthy, School of Psychology
J. Griffin
N. Coulson, University of Nottingham

DOI

10.1080/13669877.2011.646288

Publication Date

2012-01-01

Publication Title

Journal of Risk Research

Volume

15

Issue

5

ISSN

1366-9877

Keywords

food labelling, genetically modified food, hazard perception, purchase intention

First Page

533

Last Page

545

Recommended Citation

Hellier, E., Tucker, M., Newbold, L., Edworthy, J., Griffin, J., & Coulson, N. (2012) 'The effects of label design characteristics on perceptions of genetically modified food', Journal of Risk Research, 15(5), pp. 533-545. Available at: 10.1080/13669877.2011.646288