Show simple item record

dc.contributor.authorWilkins, Sen
dc.contributor.authorHuisman, Jen
dc.date.accessioned2015-12-12T15:44:02Z
dc.date.available2015-12-12T15:44:02Z
dc.date.issued2014-10en
dc.identifier.issn0148-2963en
dc.identifier.urihttp://hdl.handle.net/10026.1/3934
dc.format.extent2224 - 2230en
dc.language.isoenen
dc.subjectCorporate imageen
dc.subjectProduct choiceen
dc.subjectBuyer behavioren
dc.subjectStakeholdersen
dc.subjectMultinational subsidiariesen
dc.titleCorporate images' impact on consumers' product choices: The case of multinational foreign subsidiariesen
dc.typeJournal Article
plymouth.author-urlhttp://gateway.webofknowledge.com/gateway/Gateway.cgi?GWVersion=2&SrcApp=PARTNER_APP&SrcAuth=LinksAMR&KeyUT=WOS:000340220100022&DestLinkType=FullRecord&DestApp=ALL_WOS&UsrCustomerID=11bb513d99f797142bcfeffcc58ea008en
plymouth.issue10en
plymouth.volume67en
plymouth.publication-statusPublisheden
plymouth.journalJOURNAL OF BUSINESS RESEARCHen
dc.identifier.doi10.1016/j.jbusres.2014.01.003en
plymouth.organisational-group/Plymouth
plymouth.organisational-group/Plymouth/Faculty of Business
dc.identifier.eissn1873-7978en
dc.rights.embargoperiodNot knownen
rioxxterms.versionofrecord10.1016/j.jbusres.2014.01.003en
rioxxterms.licenseref.urihttp://www.rioxx.net/licenses/all-rights-reserveden
rioxxterms.typeJournal Article/Reviewen


Files in this item

Thumbnail
Thumbnail

This item appears in the following Collection(s)

Show simple item record


All items in PEARL are protected by copyright law.
Author manuscripts deposited to comply with open access mandates are made available in accordance with publisher policies. Please cite only the published version using the details provided on the item record or document. In the absence of an open licence (e.g. Creative Commons), permissions for further reuse of content should be sought from the publisher or author.
Theme by 
@mire NV